BUSINESS
SENIOR HOME CARE
Assignment: Helped leading Senior in-home care’s unique affiliate both fit in and stand out within their franchise system.
Social Media: Three Instagram campains - Orange focuses on the Seniors themselves, turquoise is geared for family member / decision makers and dark blue is targeted to worker recruitment.
Assignments:
• Brand within a Brand Strategy
• Industry research
• Reviews of competitors
• Created Google and Yelp reviews
• Social media - new icons, formula and series of Posts for Facebook and Instagram
• Created fresh logos and graphics
• Key Words and SEO revamp
• Caregiver templates
• Vanity urls
• Localized Web pages
*Additional samples upon request.