SENIOR HOME CARE

Assignment: Helped leading Senior in-home care’s unique affiliate both fit in and stand out within their franchise system.

Specifically, worked on:
• Brand within a Brand Strategy
• Industry research
• Reviews of competitors
• Created Google and Yelp reviews
• Social media - new icons, formula and series of Posts for Facebook and Instagram
• Created fresh logos and graphics
• Key Words and SEO revamp
• Caregiver templates
• Vanity urls
• Localized Web pages

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